When it comes to buying tableware, we all pretty much choose design over function. Some of us will be aware that porcelain is stronger than earthenware, china is stronger than porcelain, and stoneware is the strongest of the lot. But largely we buy based on pattern and form rather than application.

We might have a lot on our collective plates but such a lassez faire attitude could end up costing you more than just money.

There is a little known secret material that is going to change our eating habits for good.

Corelle® tableware is made from Vitrelle™ glass, a non-porous material that is incredibly safe, unlike ceramic plates which chip and crack easily. Because Corelle plates are glass, food particles do not stick and are easily removed in the dishwasher so there is no detritus left behind to harbour germs.

The original break and chip-resistant glass dinnerware, the Corelle brand, was introduced in 1970 and is now recognised worldwide for its legendary strength and durability.

The first of its kind, Corelle glass dinnerware is made of three layers of glass bonded together to give it its final strength.

Corelle tableware has 3 main advantages over conventional ceramic tableware:

Lighter Corelle tableware is incredibly light, a dinner plate weighing a mere 12 ounces while retaining the chic and elegant look of traditional ceramic or porcelain tableware. Stronger Chip and break resistant, Corelle tableware is extremely durable and will even stand a hot oven without cracking.

Safer No porous traps to harbour germs and bacteria.

Corelle tableware is perfect for indoor or outdoor use. Corelle products are microwave safe, dishwasher safe, oven safe to 350° in a preheated conventional oven, break and chip resistant, stackable and lightweight and fade resistant

Corelle® tableware is priced from £2.75 for a dinner plate. Sixteen piece dinner sets are priced from £42.00 to £70.00. Corelle tableware is available in a wide range of designs, shapes and colours, to view visit www.worldkitchen.co.uk.

Corelle is a registered trademark and Vitrelle is a trademark of WKI Holding Company, Inc. used with permission by World Kitchen, LLC. ©2009 World Kitchen, LLC

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Kellie Shaw kellie.shaw@profilepublicrelations.com 020 7394 7717