With over a third of John Lewis customers expected to travel this Christmas*, sales of sat navs and in-car entertainment systems are gearing up with week on week increases of up to 54%. Head of consumer electronics for John Lewis, Helen Keppel Compton says ”There's nothing worse than a long journey with bored children in the back saying 'Are we there yet'? Our customers are planning ahead and buying the latest gadgets to make the journey easier for everyone in the car. The latest sat nav from Tom Tom is so clever it can let you know where the nearest John Lewis store is on your route - perfect for when you need to buy a last minute Christmas present.”

John Lewis' Must Have in Car Gadgets to Make the Drive Bearable

Avoid Arguments Over Who Listens to the iPod:

Belkin RockStar Multi Headphone Splitter - £9.95

Only got one iPod but three children? This clever little device lets you connect up to five headphone sets to one MP3 player, so they can all listen to the same tracks.

Play Your iPod Through Your Car Stereo:

Belkin Tunecast FM Transmitter for iPod - £49.95

Enjoy your favourite iPod tracks in the car. This simple device plugs into your vehicle's cigarette lighter and iPod docking connector. Your car radio then tunes into the player like an FM station.

Enjoy More Radio Stations:

PURE Highway In-Car DAB Digital Radio with FM Transmitter - £69.95

The PURE Highway lets you listen to DAB radio through your existing car stereo and you can even skip back to hear a missed traffic report.

Keep Passengers Entertained:

Philips DCP951 Portable LCD DVD Player and iPod Dock - £199.00

Only four centimetres thick with a nine-inch widescreen, this portable DVD player also has an iPod dock making it perfect for long journeys. You can also put your SD memory card in the player and view your digital photos from your visits.

Find Your Way Without Arguments:

TomTom GO 540 LIVE GPS Satellite Navigation System - £299.00

Benefit from live up to date traffic information including traffic jams, accidents, weather forecasts and lowest fuel prices. You can also find out where the nearest John Lewis store is on your route - perfect for when you need to buy a last minute present.

-ends-

Note to Editors

*Information from the John Lewis Christmas Unwrapped Report

Francesca Sanchez francesca@sellerspr.com 01252 725659